Can Grow Your Digital Presence
A website is your online presents in business world. However, it is of no use if it is not visible on the front pages of search engines. This is where SEO comes in. It helps to make your web visibility, mainly in the top 10 search engine results. This article will explain how SEO contributes towards business growth and how you can consult with an SEO company in Auckland to grow your company online.
What is SEO?
SEO, abbreviated for search engine optimization, is a digital marketing strategy that helps to rank a site in the top organic search engine listings against the targeted keywords. It requires a proper strategy on a long-term basis to increase online visibility along with business leads.
Seo is all about organic listings. It doesn't deal with ads on SERPs. It comprises of following parts:
● On-Page Seo
● Off-Page SEO
● Technical SEO
But how do all these parts translate into business growth? Here are 7 reasons why you need an SEO agency in Auckland to meet your business goals:
SEO helps your website get in front of people. Google gets 3.5 billion searches per day.
Organic search traffic makes up about 50% of all web traffic. People type in different questions to search for answers in the search engines. The SEO agency will work to make your business site show in the top 10. This way, you would get a lot of targeted traffic to your site.
2. SEO helps in reaching the right audience
SEO doesn't show your website against any query. It shows up against targeted keywords searched by potential customers. These keywords are targeted by the SEO companies in Auckland after a detailed keyword research process using different SEO tools.
For instance, if you sell paint, then you can target keywords such as "buy paint for bedroom," etc.
3. SEO for qualified website leads
SEO is a great way to target qualified Web leads. It helps to target people who are interested in your business services or products. They are likely to become your customers i-e have a close rate of becoming customers compared to traditional marketing.
4. SEO adds to brand awareness
Seo helps in improving your brand awareness by putting your website in the top 10 listings. Even if the users don't click your site, they see it while searching, which after a while adds to a familiar feeling, eventually causing them to click through.
If they see an ad on Google or social media, they would already be familiar with your business name.
5. SEO for trust and credibility
One of the top benefits of SEO for business is that it increases customer credibility and trust. Google only likes to rank authoritative and high-quality sites. If your site is ranked in the top 10, it means that it qualifies for being credible and trustworthy.
People would also consider you as an authority in your industry, seeing your site ranked for multiple keywords.
6. Beats the competition
Seo is important for beating the competition. An SEO company in Auckland can help you plan a smart SEO strategy to get into top rankings, placing you in front of your competition.
7. Offers Value for long-term
SEO is a long-term investment and also gives long-term results. A web page continues to rank well after the agency has optimized it, requiring some maintenance work. This makes it a unique marketing strategy compared to paid campaigns which are effective only when the ads are running.
Good marketing can only make your company
look smart. Great marketing will make
the customer feel smart.
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